By business page I mean a Twitter page that represents an organization or an individual’s personal brand. So whether you are looking to increase Twitter followers on your company’s page or you are an entrepreneur with a personal Twitter page and want to have a bigger audience through more followers, this article will answer your questions.
First thing you must know is that Twitter success is measured not by the number of followers, but by the quality and level of engagement your followers have on your page. So we will focus on getting only active and highly targeted Twitter followers for your business page. Let’s start:
1- Use Twitter search and connect to people from your targeted industry.
2- Get connected to an industry influencer, engage in one of their conversation where you can be noticed. A follow back from an influencer can get you a hundred or more followers at once.
3- Talk about Twitter offline in events and do mention @yourprofile to the people so they can get back to you.
4- Get your Twitter profile linked to your other profiles, i.e. Facebook page, Linkedin profile and Email signature.
5- If you write a blog, or use any other mode of online publication for your business, do connect it with your Twitter.
6- Must have @yourprofile mentioned in your print materials and publications.
7- Must use #hashtags in your tweets so people searching for specific items may be interested in connecting with you.
8- Depending upon your business, think like a customer/follower and identify why should he follow you. Get that in your profile/tweets.
9- Be regular in tweeting.
10- Do not forget the humor, it let’s your tweet travel to a longer distance and so more people know you. The more people know you, the more followers are expected.
Doing the above will certainly bring a positive response, but if you are looking for a bulk number of followers overnight, none of the above might work. For that you need some campaign, lot of advertising on right platforms and a benchmark of course!