Lately we discussed the most important TO DOs on Twitter, i.e. optimizing Twitter profile, what to tweet, how to keep Twitter page of a business engaged and so on. Now it’s the time to know some NOT TO DOs.
The list is very simple and here it goes;
1- You don’t need to follow back every other person that follows you.
2- Do not overuse #hashtag in tweets; it is meant to make your tweets easy to find in relevant conversations only.
3- Don’t let influencers unattended; use lists grouped by industry or topic to follow them.
4- Do not make private lists, keep them public so members know that they’re added and they will respond.
5- Do not spend too much time on twitter; using tools like Tweetdeck, Grabinbox etc will save a lot of your time.
6- Do not block people; it doesn’t “block” them from your tweets, rather removes them from your Twitter stream.
7- Do not spam; a tweet with lot of mentions and a link to your website is deadly spammy.
8- Do not send auto-DMs (Direct Messages); they may unfollow you.
9- Do not be private; Twitter is public and people like to be public, so avoid DMing and other ways to get private.
10- Do not favorite every other tweet; and especially those with mentioning someone.
11- Don’t be negative; in just any sense. Everyone wants to be surrounded by positive people and organizations.
12- Don’t prolong; such conversations should be taken on your business email or relevant department’s email.
13- Don’t refollow; those whom you just unfollowed should not grab your attention again and again.
14: Don’t be unreal: don’t tweet about anyone/anything that you cannot do face to face.
Depending on situation you may encounter a lot more silly mistakes on your Twitter business profile, however avoiding the above mentioned ones will make the path more clearer.