Twitter may not be a direct selling point for you, but you cannot ignore the exposure, brand awareness and word of mouth marketing that you can get through Twitter.
Just optimizing your Twitter profile won’t work to do all. You need to be consistent in tweeting in order to stay in touch with current and to be followers. Industry leaders and influencers when tweet something, it goes viral and that actually brings them more business.
So, let’s get to know what and how an entrepreneur should tweet!
1- Becoming thought leader: stay tuned to the latest news and happenings in your industry and tweet the link with a short comment (your very own thought) on it.
2- Tweet short; that makes it easy to travel.
3- Read a lot and use multiple sources/channels; it will let you have more content and thoughts to share.
4- Do not forget humor; it keeps your followers entertained.
5- Be visual; share images in your tweets.
6- Be real; Your followers like it if you’re having their favorite ice cream or you have been to a place that they also know.
7- Be knowledgeable; you must have expert level command and knowledge of what your personal brand or business offers and sharing it is the best practice.
Keep an eye on what people ask you and reply to them in public. This will also let you find more options for tweet content.