a lot of advice out there on how to start a business. Of course, some of it works.
Still, it can be a little bit confusing deciding what to follow and what to
ignore. With that in mind, here’s a rundown of solid tips and strategies that
will help get your new venture off the ground.
1- Deal with Excuses
no better time to start than today. Sure, you may have your fears, but
procrastinating will not make things any better. Remember, opening a business
is a learn-as-you-go process. You only need to know how to make smart decisions
from the get-go.
essential to mention that even the most successful entrepreneurs had to deal with self-doubt at
some point. The long and short of it is that excuses will only derail your
ambitions and by extension slow you down from attaining your goals.
address all the issues that you think are hindering you from starting your
business and get rid of them. In other words, find solutions to your fears
instead of allowing them to hold you back.
2- Evaluate Everything
to pay attention to what others have to say from your pals to experts, family
and even yourself. Be a sponge. Implement the ideas in your head as you start
to get well acquainted with the basics. Develop a habit of writing things down.
That way, you will have all the resources you require to come up with a
Watch and see how people react when you tell them about your startup. Do they like the idea or are they nice to avoid disappointing you? Talk to successful entrepreneurs and encourage them to be honest with you. Most importantly, learn from their mistakes.
3- Be a Solution
seasoned entrepreneur, and they’ll tell you that one of the easiest ways to
succeed in business is to provide a solution. Put differently; think about what
you want to sell and what it will solve. Understand your objectives to enable
you to execute your plans to a T. Survey your target audience and determine if your product or
service will make their lives any better.
4- Don’t Complicate Things
an idea already and need to run with it. So, the last thing that you want to do
is to make matters overly complicated. You could end up a ridiculously priced
product that no one wants to buy.
your focus. Start small and grow your brand as you gain experience and
customers. Perfect the art of testing your business idea. Aim to create simple,
high-quality products. Work on satisfying and exceeding your customer’s
all the unnecessary features that can water down what you’re offering and cost
you money. You’re starting, so you don’t require the whistles and bells of a
5- Get on Social Media
should take advantage of social media and what it has to offer. See, these
days, almost everyone has a Facebook or Twitter account. You’re better off with
an Instagram account for your business as well. Invest in Instagram likes offered by Social Media Daily to establish your presence on
IG. Grow your followers and share the snippets of your business every day to
attract attention. In short, make your brand discoverable online.
6- Count the Costs
to know how much it will cost to actualize your business idea. Some of the
things to keep in mind include location, supplies, rent, and marketing. Come up
with the nearest estimate as possible. Then, take the number and multiply it by
four. Seriously, quadruple it! You will meet unforeseen costs of running a
business in virtually every corner. So, you’re better off prepared as opposed
to running short of funds when the bills start to roll in.
indicate that 90% of all startups fail. To be in the remaining
10%, you have to up your game and strive to be different. Imagine yourself with
zero money because there’s a probability that it could happen. How would you
get yourself out of the situation?
critical that you have a plan B just in case things don’t work out as you
expect. Evaluate your current sources of income and decide if you’re
comfortable leaving your job to start something new. Don’t forget to earn while
you build. Plan your business in stages as you move from being an employee to
About Author: Rachel Johns
I am business grad with majors in Marketing and New Media, and I work as an independent marketing strategist. Writing is my passion as it gives me an opportunity to express myself. I love traveling and exploring the world, but most importantly, how the world is evolving.