Green business is getting traction all over the world and most importantly in the USA. Businesses are not just launching green products, but are also taking part in awareness products for end users to buy green, because “green business” is the next big thing! So, if you have some small business ideas in mind and want to turn one into a real business, think green!
What is Green Business?
Green business can be defined more precisely as a sustainable business with minimal negative impact on the global or local environment, community, society, or economy. Ideally, a green business participates in environmentally friendly or green activities to ensure that all the processes, manufacturing, distribution etc. are in accordance with the environment-friendly routines while maintaining a profit.
Or just simply, green business is one that meets the needs of the present world without compromising over the resources for future generations.
What Advantage will a Green Business Have over Competitors?
More and more entrepreneurs are launching the “green products”, mainly because a green product will be more prominent in shelves. Yes, a green product can be a great competitive advantage as people are more likely to prefer a green product over its non-green competitors (keeping the price factor constant).
Honestly speaking, green is not just about saving the environment, but enterprises are taking it an opportunity to market their products as well.
The crux is, green business is your way to do business while giving back to the community! So, if you are ready to launch a green business, you need to go an extra mile, i.e. other than regular business registration and legal formalities, you must have to have a certification of green business.
How to Become a Certified Green Business in the USA?
Certification allows you to sell with confidence; it adds authenticity and trust to your product which makes it stand out among the competition. It’s a great way to differentiate your product or service as environmentally sound, show the “ecolabel” on your product’s label and other marketing materials.
If you are selling your product/service nationwide, consider exploring these green certification organizations and for certification opportunities.
1- Green Seal; It’s almost a must for any green business selling products. Green Seal sets product standards and awards its label to a wide variety of products.
2- Scientific Certification Systems; If you are conducting business in Agriculture, Manufacturing and Electricity sectors, getting your products/services certified by Scientific Certification Systems will make them truly authentic.
3- Chlorine Free Products Association; If you are making Chlorine-Free Products, better get a certification from Chlorine Free Products Association.
4- ENERGY STAR Program is a must consideration for businesses making energy efficient products.
5- The U.S. Department of Agriculture’s National Organic Program certifies all the organic produce.
6- Green e-Certification Program is ideally suited for businesses in dealing with renewable energy.
7- For all the businesses dealing in wood products, they must check the criteria set by Forest Stewardship Council and then get certified by Scientific Certification Systems.
8- The U.S. Green Building Council certifies new and existing buildings using the Leadership in Energy and Environmental Design (LEED) Green Building Rating System.
The Bottom Line:
Green is the new big business and to make most out of it, you must get certified. Find your certification, get it and go green!