How to Create a Successful Mobile App for Your Business in 2019
by Chris Fraser 19/03/2019 | 4:500Posted in Branding
How can you
create a mobile app that stands out and gets downloaded over and over again?
It’s not an easy task, considering there are over 2 million apps available for
download on Apple’s App Store and Google Play.
application can be a ticket for more revenue and better customer relations for
your business. Over 58% of Millennials and 40% of those 45 and over prefer to make
purchases over mobile apps. That number is only going to grow.
Are you ready to
find out how you can build a mobile app? Let’s get started!
Your App a Big Deal?
Creating a mobile app is easy. All you have to do have a brilliant business idea, and create an app that people will find useful and they’ll love. Sounds simple, right?
It’s actually a
little more challenging than it seems. You have to understand what other apps
are out there that do what yours will do. You also have to be able to identify
why someone will download your app as opposed to the others.
This will mean
that you get to play with your competition’s apps and know them inside and out.
You also want to
get into the minds of people who would use it. Why would they care about your
app? You’ll need to communicate why your app is special and why they should
Your App Out
Before you build
your app, put it down on paper with a wireframe. You want to get an idea as to how your app will
look to users. It’s also an opportunity for you to see how someone would use
your app before you go through the effort of building it.
Your Mobile Application
Building a mobile
application doesn’t mean going to school to get a degree in computer
engineering. Fortunately, all you have to do is use an App Creator to build your app.
These are easy to
use tools that let you build an app in no time. Some have drag and drop
capabilities, which makes the building process simplified.
Once your app is
built, it’s time to start to launch it. At first, you want to test is out to a
small group of beta testers.
This allows you
to get feedback from people who use it in real time and make improvements to
the usability of the app.
app takes patience because you need to build buzz and momentum around the
launch of the app.
The first thing
you want to do is to get it in the hands of people that can tell as many people
about it as possible. Getting reviews is also a critical part of marketing your
app. Better reviews will mean more downloads.
Anything is Possible with Mobile Applications
When you have an
idea for a mobile app, you know that anything is possible. If you take the
steps outlined here to build your app, you’ll be in a great position for getting
more downloads and more revenue from your app.
Chris has served as a business advisor to a big list of small and micro businesses; localized businesses and social enterprise in particular. Chris is also an avid reader and loves to stay updated about latest tech and innovation.