You might have lately been reading lines like:
- Twitter is not to generate business!
- Twitter doesn’t work for B2B at least!
- Twitter is all about non-serious people!
If you happen to hear or read anything like above, believe me, these are myths and people who believe these myths definitely do not have hands on experience of digital marketing. Twitter is one of the best mediums for branding; let it be a small business or an enterprise, and even if you are a micro business or building a personal brand, the opportunities are equal.
Twitter is the closest connection between you and the customer and so it does generate business!
Well, Twitter works, but not for everyone, just because they don’t know the effective use of it. Twitter needs a complete strategy just like you have for Facebook lead generation strategy, plan to generate business from Linkedin, a well-thought PR strategy or a plan for print media etc. Along with a powerful strategy, you also need the accurate execution.
Along with a powerful marketing strategy, you also need the accurate execution, and so it is required for generating business from Twitter too.
Being a busy entrepreneur or a startup owner you may not be able to execute it rightly so outsourcing will definitely do great. Here you can find what are some of the social media tasks that can be outsourced. But, you must know that missing a single ingredient will allow the funnel to leak and will make it out of order, so it is important for a small business entrepreneur to know how Twitter can generate results for your business.
Even if you do not manage your brand on Twitter, you should know all these basics to benchmark your outsourced work.
Our Twitter guide will cover A to Z aspects of Twitter for entrepreneurs and startups. Click on the each section for details about it:
1- How to Optimize Your Twitter Profile
2- What an Entrepreneur Should Tweet
3- How to Increase Engagement on a Twitter Business Profile
4- What a Business or Entrepreneur Should Not Do on Twitter
5- How to Keep Your Twitter Stream Influencing
6- How to Get More Followers on Twitter Business Page
I hope the above titles will answer most of your queries related to Twitter for business. However, if you still have any questions, do not hesitate to post them!