When you’re running an e-commerce business, it might seem like enough to simply sell products via your website. However, did you know you could be missing out on a lot of additional profits?
If you really want to give your
business a boost, it could be worth looking into selling your products through
EBay too. While it’s typically seen as a good opportunity for individual
sellers, it also has a lot of potential benefits for eCommerce stores too.
Below, we’ll look at some of the main benefits you could experience by selling
You’ll be selling through a
EBay is one of the biggest online
marketplaces. It consistently attracts thousands millions of users, which means
by adding your products onto the site, you’ll be reaching a huge amount of traffic. This will
ultimately lead to a lot more sales, greatly boosting your profits.
It also means that you won’t need to spend a fortune on marketing. Your customers will easily be able to find you when they search for the type of products you supply. You’ll also see an increase in conversions as customers have actively searched for your products.
It adds an additional revenue stream
In business, it’s smart to have more
than one revenue stream. That way, if one stream slows down, you’ll still have
others to fall back on. By adding your products onto EBay, you’ll be providing
your business with an additional revenue stream. So, if your website sales
start to slow down, you’ll still have a steady income from your EBay store to
make up for it.
When you sell through EBay, you’ll
also be able to benefit from discounted shipping. Many couriers such as TNT specialise in EBay
deliveries, and offer a streamlined service to
ensure your goods get to the customer on time every time.
Helping to build your brand
In order to become really successful,
you need to build up your brand. Expanding your product range onto EBay will
really help with this. Obviously, the more places you sell your products, the
more people will hear about them.
It’s not just the customers
themselves on EBay which can boost your profits. If they buy from you and they
like the product, they’re going to recommend you to friends and family. So, not
only are you reaching potentially millions more customers, but you’re also
potentially reaching their friends, family and colleagues too.
So, as you can see there are a lot of
potential benefits of listing your products for sale on EBay. The potential
increase in income you could experience is well worth the extra effort it takes
to set up an EBay store.
About Author: Grace Bynes
Grace is a Business Analyst by profession with more than 7 years of experience of working with digital businesses mainly eCommerce and SaaS startups. Grace also loves to travel and explore the world!